M.A.S stands for Marketing, Advertising and Sales

The marketing your business needs, worked out and done for you.

Give M.A.S your website address. It looks at your business the way a good marketing person would, writes a plan in plain English, does the work it can, and shows you what changed. You say yes to the few things only you can decide.

Marketing — be found and chosen Advertising — paid reach, only where it pays Sales — turn enquiries into customers

Takes a minute. No card, nothing to install. Already have an account? Sign in.

4 of 12 done
33%
Foundation
✓
Fix what's costing the site customers M.A.S did it
The home page had no title, no description and no way to book from a phone.
✓ Rewrite drafted and approved. Score moved from 10 to 61.
✓
Confirm one exact business identity You
Three directories showed three different phone numbers. Everything downstream depends on one.
Reputation
Reply to every unanswered review M.A.S does it
Rating is 3.9 against a 4.5 category standard, with six reviews waiting on an answer.
Ask recent customers for a review M.A.S does it
Sent through the messaging you already use, only to people who said yes to hearing from you.
Get found
Claim the five missing listings You
Only one of six directories that matter has this business on it. Each one is prepared and ready to paste.
Every step says why, in this business's own numbers. Nothing is ticked unless the number moved.
What it is

Three jobs every business has, whether or not anyone is doing them.

Most businesses are good at what they do and have nobody doing the marketing. M.A.S is that person. It covers the three jobs the name stands for, and it reports on all three in the same place.

M

Marketing — being found and chosen

Your website, your search results, your listings on the directories people use, your reviews, and a steady presence on the channels your customers are on. This is where most of the work is, and it never stops.

A

Advertising — paid reach, only where it pays

When paid reach makes sense for your business, it goes into the plan with a monthly cap you set once. Nothing is spent until you say so, and the plan says what it was for.

S

Sales — turning interest into customers

Every enquiry captured with where it came from, followed up so it doesn't go cold, and traced through to whether it became a customer. You see which marketing actually brought business in.

What you get

Set up, done for you, and measured.

Three stages, and none of them is "learn the tool".

Enablement

Day one: it works out what your business needs.

It reads your website and looks at how your business shows up to a customer: search, listings, reviews, and the competitors a customer compares you with. Then it writes your plan, in order, with the reason for each step. What's broken gets fixed first.

  • Your plan, ready to read by the time you've signed in
  • Listings and pages prepared, first posts written
  • Two settings, set once: may it act, and how much may it spend
Implementation

Every day after: it does the work.

It works the plan. The steps only you can do arrive ready: the text to paste, the link to open, one yes. Everything else it handles and shows you afterwards.

  • Posts written and published, in your voice
  • Reviews answered, and new ones asked for
  • Pages written for the searches you can win
  • Every enquiry followed up
Measurement

What success looks like, in your numbers.

A plan you can watch move. A step counts as done only when the number behind it moved, not when something ran. What it can't measure it marks unknown, never fine.

  • Enquiries that came in, and the customers they became
  • Your rating, and how many searches you're found for
  • Where you're listed, and where you still aren't
  • A weekly summary of what was done and what changed
The plan

Written for your business, in order, with the reason for each step.

Every marketing tool hands you a list. The list is the same for everyone, it never ends, and you are the one who has to do it. M.A.S looks first and plans second, so a business with a broken website gets that fixed before anything else, and a business with a great site and a weak rating gets reviews first. Each step carries the number that put it there.

It looks before it plans.

It asks the questions a customer of your kind of business decides on, not a generic checklist. What it can't measure, it says so.

Order is the point.

Fix what makes other work wasted before doing that work. A wrong phone number before chasing rankings; a broken page before sending people to it.

It does its own steps.

Steps it can do, it does, and shows you what changed. Steps only you can do arrive prepared, with the text ready to paste and the link ready to open.

The plan keeps up.

When something changes, a review comes in, a page gets fixed, a listing gets claimed, the next steps change with it. Finished work stays finished.

The work, item by item

What a marketing hire would do, done, with a record of it.

Posts, written and published

A steady presence on the channels your customers use, in your voice, about your actual business. You approve the first batch once; after that it just goes out.

Every review answered

Replies drafted for each one, good and bad, for you to approve. And the ask that grows your rating, sent only to customers who've said yes to hearing from you.

Pages that win searches

The search terms your business can actually rank for, and the pages written to win them, one per thing a customer is looking for.

Found where people look

The directories that matter for your kind of business, with your exact details prepared for each and the status of every one in view.

The competition, watched

The handful of local businesses a customer actually chooses between, and what they're doing that you aren't.

Enquiries that don't go cold

Every enquiry captured with where it came from, followed up automatically, and traced through to whether it became a customer.

Who it's for

Any business people search for.

Local businesses

Customers come to a place. Storage, clinics, salons, shops. The map pin, the rating and the directories decide who walks in, and M.A.S works all three.

Service businesses

You go to the customer. Trades, cleaners, landscapers. The service area, the reviews and the follow-up on every enquiry are what fill the calendar.

Software and online products

Sold on the web. The pages, the directories your buyers compare on, and the welcome messages that turn a trial into a customer.

One business, or several

Every business gets its own plan. You get one screen.

Run three locations, or the marketing for a dozen clients, or a mix of a shop, a service and a software product. Each one is looked at on its own terms and gets its own plan. You see them side by side: what's live, what's waiting on you, what got done this week. Your team can be given exactly the businesses they work on and nothing else.

M.A.S runs its own marketing the same way. This site is one of the businesses on its board.

N
North Storage
Self storage · one location
18 keywords4.6★live
R
Riverside Dental
Clinic · two locations
3 to approvelive
C
Clearwater Lawn
Service · 30-mile area
12 keywordsplan only
L
Ledgerly
Software · bookkeeping
7 pages writtenlive
Built honest on purpose

It never tells you something is done unless it can show you the change.

Most tools count what they did. M.A.S only counts what changed. That difference is the whole reason to trust the screen.

  • A step is marked done when the measurement behind it actually moved, not when an action ran.
  • Anything it can't measure is shown as unknown, never quietly treated as fine.
  • When it can't do something, the plan says why, in plain words, where you'll see it.
  • Nothing publishes and nothing is spent until you've switched it on, and the first batch always waits for your yes.
  • It plugs into the systems your business already uses, and it never messages a customer who hasn't agreed to hear from you.
Get started

Your plan is ready to read by the time you've signed in.

Create your account with the business's website address. While you set a password, M.A.S is already reading the site and writing the plan.

  1. Give it the business: a name and a website address.
  2. Read your plan, in plain language, with the number behind each step.
  3. Say yes to what needs you. The rest is handled, and shown to you afterwards.
Prefer to talk first?

Tell us the business. We'll show you its plan.

Send a website address and we'll come to the meeting with what M.A.S found and what it would do first. No setup on your side, nothing to install.

A product of RHOIQ LLC, Texas.